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Your Position: Home - Metal Building Materials - What Factors Influence Asphalt Shingle Purchasing Decisions?

What Factors Influence Asphalt Shingle Purchasing Decisions?

Author: Lily

Jul. 11, 2025

When considering a roof replacement, homeowners often find themselves evaluating the type of materials that best meet their needs. Among the various roofing options, asphalt shingles remain one of the most popular choices in the United States. Understanding the factors that influence asphalt shingle purchasing decisions can help consumers make informed choices. This article delves into key factors that drive these decisions, supported by statistics and expert insights.

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Cost Considerations

One of the primary influences on purchasing decisions for asphalt shingles is cost. According to the National Roofing Contractors Association (NRCA), the average cost of asphalt shingles ranges from $90 to $100 per square (100 square feet). Homeowners often weigh this cost against their budget and the long-term value of the investment, seeking quality products that offer durability and affordability.

Long-Term Value

While the initial installation cost is crucial, many consumers focus on long-term value as well. Asphalt shingles typically have a lifespan of 15 to 30 years, depending on the quality of the material and installation process. Statistics from the Asphalt Roofing Manufacturers Association (ARMA) suggest that high-end architectural shingles can last up to 50 years, making them an appealing option for those looking for longevity.

Climate and Weather Conditions

Another factor affecting asphalt shingle purchasing decisions is climate. According to the American Society of Home Inspectors, areas with extensive rain, snow, or extreme temperatures can impact the performance of various roofing materials. Homeowners in regions with harsher climates may choose shingles specifically designed for endurance, such as impact-resistant asphalt shingles, which can withstand hail and severe weather.

Energy Efficiency

Energy efficiency is increasingly becoming a priority in home improvement projects. Studies by the U.S. Department of Energy show that reflective roofing materials can significantly reduce cooling costs in warmer climates. Asphalt shingles are now available in reflective options that can help reduce energy consumption, which appeals to environmentally conscious consumers seeking to reduce utility bills.

Brand Reputation and Recommendations

Brand reputation also plays a significant role in the purchasing decisions surrounding asphalt shingles. Homeowners tend to rely on recommendations from family, friends, or contractors. According to a recent survey by the Home Improvement Research Institute (HIRI), over 65% of homeowners trust recommendations from professionals, emphasizing the importance of brand reliability and quality in material selection.

Warranty and Support

Another critical consideration is the warranty and support a manufacturer offers. Many asphalt shingle products come with warranties that span 20 to 50 years. A comprehensive warranty signifies to consumers that the company stands behind its product, influencing their purchase decision. Homeowners should always compare warranty options when evaluating different asphalt shingles installation decisions.

Aesthetics and Design Options

Aesthetic appeal is essential for many homeowners when choosing asphalt shingles. Available in a wide range of colors and styles, asphalt shingles can complement various architectural designs. Data from ARMA indicates that about 40% of homeowners cite aesthetic options as a crucial factor in their selection process.

Local Building Codes

Lastly, local building codes and regulations can influence asphalt shingle purchasing decisions. Homeowners must consider compliance with local laws regarding roofing materials and installation methods. Research conducted by the International Code Council (ICC) highlights the importance of adhering to building codes, as failure to comply can lead to costly fines or the need for re-installation.

In summary, several factors influence asphalt shingle purchasing decisions, from cost and long-term value to climate considerations and aesthetics. By understanding these elements and evaluating their personal needs and preferences, homeowners can make informed choices that enhance their homes’ value and longevity. For an effective asphalt shingles installation, always consult with a qualified contractor who can guide you through this vital component of home improvement.

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